Social Media

When a cupcake aint just a cupcake

Do you know that there are over 14 million photos on Instagram with the hashtag #cupcake? And just like freakshakes , what most of these cupcakes taste like is usually besides the point, as it’s all about the way they Instagram, Snapchat or hashtag. Photo by Insataible Munch (Flickr) Side note: Does anyone actually eat [...]

Food…glorious food

Ahhh, Instagram. You have forever changed the way people eat. In the days gone by , a meal was mostly a meal...hopefully enjoyed with good company and at least a glass or two of vino. But in today's society, it almost seems sacrilegious to not spend hours styling and photographing your food, even if it [...]

The digital future of food and nutrition

With more than 80% of Australians owning a smartphone, there is no doubt that mobile and digital technology, as well as the never-ending rise of social media, has had a significant impact on food trends and our beliefs and behaviors around food and nutrition. Changing Dinner Plates Gone are the days when family members would [...]

All it takes is 4 words

If a client comes to see you for nutrition advice on how to achieve a healthy lifestyle goal, most of us would have no hesitation in working out a plan to help the client achieve this goal. The plan would include a strategy, specific tactics, measures and ongoing reviews to determine how the plan is [...]

Reach out and connect

Dietitians know that it’s one thing to share nutrition content on social platforms, yet quite a different challenge to get people to take notice and more importantly take an action, such as signing up to a newsletter, asking for nutrition advice or making a lifestyle change. Below are five common mistakes that I see dietitians and nutritionists [...]