When I was studying to become a dietitian, a gram was an essential measurement used to create the perfect nutrition concoction to feed a critically ill patient who required total parenteral nutrition. Fast forward almost two decades and a “gram” now has the power to reach thousands of people and influence many more on the [...]
If a client comes to see you for nutrition advice on how to achieve a healthy lifestyle goal, most of us would have no hesitation in working out a plan to help the client achieve this goal. The plan would include a strategy, specific tactics, measures and ongoing reviews to determine how the plan is [...]
Last night I attended a wonderful dinner hosted by Dietitian Connection. Together with 20 other dietitians, we learned about the “power of reinvention” from Karen Inge, one of the most enthusiastic and inspiring business woman I have ever met. The venue was beautiful, the food was superb and the most enjoyable part of the night [...]
When you peel back the layers of social media, it really comes down to a simple thing - connection. Why do people share? Everyone has the desire to reach out and connect with other people, whether it’s through sharing content and having someone reply back or by sharing other people’s content and helping them out. In a recent [...]
Today is my first birthday. A little over a year ago I left the constraints of a corporate job with very little flexibility for growth and a work ethic more aligned to an outdated school system as opposed to an innovative company. With trepidation and a lot of blank spaces in my new business plan, [...]
Dietitians know that it’s one thing to share nutrition content on social platforms, yet quite a different challenge to get people to take notice and more importantly take an action, such as signing up to a newsletter, asking for nutrition advice or making a lifestyle change. Below are five common mistakes that I see dietitians and nutritionists [...]
The more of my dietitian colleagues that I speak to, the more it seems that many are struggling to get their share of the social media pie (and yes, dietitians do love to eat pie !) Ash Jones, a fellow dietitian, recently echoed the same sentiments on her blog post "Why dietitians suck at social [...]
I feel so lucky. I have the best social media fan and loyal brand advocate one could ever hope for. It's my 11 year old niece. Every time I post my latest meal on Instagram or share a Facebook status update, she is there to give me a thumbs up, share my post and of [...]
On a recent trip to the beautiful South Africa, I was reading the in-flight print magazine (yes, print publications do still exist, even if only when thousands of feet in the air where wifi capabilities are still limited) and I came across this article titled "The Grain Debate." "Oh no, here we go", was my [...]
When people ask me what I do for a living and discover I am a dietitian, naturally I get asked my opinion about the latest fad diet and whether or not I consider chocolate to be one of the core food groups (of course I do!) But lately I have found myself in situations that [...]
